IQOSMonaco Grand Prix Formula 1 2018
Monaco, May 2018
Our team of multilingual hostesses and guides helped our client Philip Morris IQOS brand, during the famous Monaco Grand Prix Formula 1 in May 2018.
Philip Morris has integrated Ferrari into its communication asset which aims to encourage people give up smoking for other tobacco-based alternatives. IQOS is an electronic device that heats the tobacco instead of burning it without combustion.
The IQOS brand invited famous influencers and Philipp Morris CEO’s from different countries including Japan, Germany, Switzerland, England, Russia, Romania and Poland at the event. They had an unforgettable experience during the Monaco F1 Grand Prix. The guests were accommodated on the largest cruise ship at Monaco Hercules port and could watch the Formula 1 competition as well as discover the city of Monaco.
Our agency Bonjour Hotesses was in charge of providing multilingual guides for the delegations of each country. Our hostesses are fully bilingual French and English, in addition they speak other foreign languages, necessary for this type of job (Japanese, German, Russian, Polish, Romanian, for example). Thus delegations were welcomed in their native language which is very important for an event so prestigious and cosmopolitan as Monaco Grand Prix Formula 1.
Bonjour Hotesses Monaco team were present during the 3 days of Grand Prix and we had the pleasure to contributte to this beautiful experience proposed by IQOS.
Bonjour Hôtesses offers a complete personalized staff service for the biggest events in France and Monaco.